PR Measurement Formula #Fails? - pr-squared.com - Version 2

PR Measurement Formula #Fails?

pr-squared.com (Feb 14 2011) Social Media Trends
1. One of our clients, whom I respect enormously, wanted to run this PR measurement formula by you all. “Say the client spends $100,000 on PR, in one year. For the sake of argument, let’s say PR is the biggest (or only) marketing vehicle. In that one year time period, the client gets 1M website impressions. Could [...] (Read Full Article)
  
  Bookmark or Share this article
Login to comment.
Related Articles
Brands should establish why they use social media

also categorized in Social Media Trends

Facebook Skips 'The Social Media' Movie Ads

also categorized in Social Media Trends

Employees Reached via Social Media; Top Tech Pubs; Media Relations Decline?; Three’s the Charm in SEO

also categorized in Social Media Trends

Case Study: Nonprofit Orgs Whisper Tweet Somethings via a Comcast-Supported Social Media Training Program

also categorized in Social Media Trends

Marketing Doesn’t ONLY Happen Online

also written by Todd Defren

5 Digital PR Lessons from BP's Oil Spill Response

also categorized in Social Media Trends

Maximize Local Marketing Opportunities

also published in pr-squared.com

Marketing Under the Influence

also written by Todd Defren

Just Announced - Digital PR Summit Oct. 6 in NYC

also categorized in Social Media Trends

PR: Only As Strong As The Weakest Link

also written by Todd Defren