Unsuck It, Please - pr-squared.com - Version 2

Unsuck It, Please

pr-squared.com (Apr 28 2011)
1. The PR industry is rife with examples of jargon-filled writing. Paradigm shift. Actionable. Best of Breed. Core competency. So many of the words we use to make plain English sound more exciting wind up sucking the life out of written expression. It’s no coincidence that many of the Web 2.0 era’s brightest stars were amongst the most [...] (Read Full Article)
  
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