2. Categories

      Trend Stories: Client Coverage, Public Relations Industry Trends, Social Media Trends, Technology

  3. Quotes

    1. “ We don't have a legislative agenda to discuss. ”
      By Arthur Yann
    2. “ There are issues that affect PR, such as free speech, privacy and financial that could be regularly discussed with legislators, whether there's a bill in Congress, a court case, or not. ”
      By Larry Parnell
    3. “ We use our members as our eyes and ears. ”
      By Matt Shaw
    4. “ They help us inform our agency members of key issues coming down the pike. ”
      By Matt Shaw
    5. “ One component is the communicator's role in the CSR process. ”
      By Julie Freeman
    6. “ There's politics involved in that, as we have members from many countries with different views. ”
      By Julie Freeman
    7. “ The task is to be out there on behalf of the profession, defining it for people and talking about the transparent nature of PR. ”
      By Robert Grupp
    8. “ Coming from the Washington world, everyone does lobbying in some form or another. ”
      By Larry Parnell
    9. “ We don't have any meetings planned with legislators. ”
      By Arthur Yann
    10. “ We do track emerging legal, regulatory and legislative issues that affect other industries and could, by extension, be applied to the practice of public relations, Guides Concerning the Use of Endorsements and Testimonials in Advertising ”
      By Arthur Yann
    11. “ Make sure social media training and monitoring are firmly in place. ”
      By Michael Lasky
    12. “ Watch for the continued trend for agencies to push to retain rights to ideas and creative work rejected by the client, and consideration to having the client license the work, rather than to have the agency transfer outright ownership to the client. ”
      By Michael Lasky

  4. Topics Mentioned