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  1. Category: Social Media Trends

    1-15 of 681 // 1 2 3 4 ... 44 45 46 »

    1. PR News Q and A With Priya Ramesh: Wear a Marketing Hat for PR Measurement

      View all 2 articles » Explore PR News Online (Feb 21 2012) Social Media Trends

      The director of social media for CRT/tanaka and speaker at PR News' April 18 PR Measurement Conference says all PR pros need to constantly ask themselves this question: "What defines success for my company from a PR standpoint?"...

      PR News Q and A With Danielle Brigida: Document the 'Little Victories' in Social Media ROI - PR News Online   View article

      Comment

    2. The Rise of Real Brand Identity

      View all 2 articles » Explore Business 2 Community (Feb 20 2012) Social Media Trends

      This has had a positive impact on the growing importance of Corporate Social Responsibility. How companies behave beyond their transactions is important. Are they trading ethically? Do they watch their carbon-footprints? Businesses need to be good to the ...

      'Branding 101' for New Employees [Slide Show] - MarketingProfs   View article

      Comment Mentions:   Facebook

    3. Social Media Engagement Tactics Shared at PR News' Digital PR Summit

      Explore PR News Online (Feb 17 2012) Social Media Trends

      The notion that amassing likes and followers on social media alone is the key to proving ROI was laid to rest at the Westin San Francisco on Feb. 16....

      Comment

    4. These days, videos can swiftly go viral

      Explore Gainesville.com (Feb 16 2012) Social Media Trends

      By Jackie Alexander Staff writer Published: Thursday, February 16, 2012 at 7:21 p.m. Last Modified: Thursday, February 16, 2012 at 7:21 p.m. One video, shared on a social networking website with friends, can easily spread to hundreds of thousands of viewers, experts say. From videos of bulldog puppies to the video blog of two Gainesville High School students, social networking sites make it easy to share -- with everyone. Bruce Floyd, a social media specia

      Comment Mentions:   Youtube

    5. Social media is about playing for the team, says Rushkoff

      View all 2 articles » Explore prweekus.com (Feb 16 2012) Social Media Trends

      Media theorist Douglas Rushkoff took the stage Thursday morning at Social Media Week in New York to discuss Occupy Wall Street and Jeremy Lin.

      Social media spotlight should shift abroad, says Ogilvy's Bell - prweekus.com   View article

      Comment

    6. Taking Advantage of the Latest YouTube Sensation: People Have a lot of Sh*t to Say

      Explore Version 2.0 Communications (Feb 16 2012) Social Media Trends

      Unless you are living under a rock, you have likely seen at least one of the popular “Sh*t People Say” videos that have been making the rounds online  What started as a trend built around social profiles (girls, single girls, yogis, New Yorkers) quickly took over the professional space as well with the influx of [...]

      Comment

    7. Integrating Email Marketing for Small Businesses

      Explore ClickZ (Feb 16 2012) Public Relations Industry Trends , Social Media Trends

      Integrating Email Marketing for Small Businesses
      You must understand what your demographic and your audience finds valuable enough to share.

      Comment Mentions:   Facebook

    8. 4 Unique Approaches for Measuring Social Media ROI

      View all 3 articles » Explore ClickZ (Feb 15 2012) Public Relations Industry Trends , Social Media Trends

      4 Unique Approaches for Measuring Social Media ROI
      A look at the creative ways to measure (or at least validate) your social media efforts.

      Influential Reach: Tracking and Measuring Social Media's Impact - Gather News Channel   View article
      Understanding the Importance of Social Media ROI - ClickZ   View article

      Comment Mentions:   SEO   PPC

    9. 3 Reasons to Integrate Your Digital Marketing Tactics

      Explore ClickZ (Feb 14 2012) Public Relations Industry Trends , Social Media Trends

      3 Reasons to Integrate Your Digital Marketing Tactics
      Digital marketing is much easier to experiment with, from a budget perspective, if everything is integrated - unlike print, billboard, or TV advertising.

      Comment Mentions:   ABC   NBC   Google

    10. How PR Can Claim Social Media for Its Own

      Explore PR News Online (Feb 13 2012) Social Media Trends

      Martin Waxman, APR, says too many PR pros are putting the "what" of social media ahead of the "why."...

      Comment

    11. How to Keep Your Super Fans From Becoming Super Enemies

      Explore Advertising Age (Feb 12 2012) Social Media Trends

      How to Keep Your Super Fans From Becoming Super Enemies
      The passion that drives a super fan today is very similar to that of the Snapple-lovers of the early '90s, but the modes of engaging, promoting and interacting with brands has changed dramatically.

      Comment Mentions:   Facebook   The Huffington Post

    12. How Two Brands Found Their Social Voice

      Explore MarketingProfs (Feb 10 2012) Public Relations Industry Trends , Social Media Trends

      You've heard it said that who you are in social media is an extension of "who" your brand is. But how do you establish a voice on platforms where your brand has never been heard? Mashable interviewed the five social media voices behind some of the most successful brands in media ... Read the full article at MarketingProfs

      Comment Mentions:   Facebook

    13. Should blue chip companies be taking social media more seriously?

      Explore blogs.cfoworld.co.uk (Feb 10 2012) Social Media Trends

      Should blue chip companies be taking social media more seriously?
      It’s a common complaint of mine that too much lip service is paid to issues such as corporate social responsibility. It’s a theme all FTSE 100 companies tell investors and other stakeholders they care about. After all, they publish reams of boring information on this topic every year. Designed to assuage concerns about the environment, working conditions and other social issues, the reality is that much of the material is only there because someone wants to tick a box. It’s largely meaningless g

      Comment Mentions:   Facebook

    14. Exploring the Hows and Whys of Google+

      View all 2 articles » Explore NBC Chicago (Feb 9 2012) Social Media Trends

      Exploring the Hows and Whys of Google+
      By J.D. Gershbein, Jabez LeBret and Edited by: David Wolinsky | Thursday, Feb 9, 2012 | Updated 1:59 PM CST View Comments () | Email | Print Tweet advertisement Click Here! Just when you thought there was nothing else to learn about social media, Google+ entered the ring. As people continue to grapple with LinkedIn, Facebook and Twitter, Google+ has emerged as not just another entry, but one certainly worth studying

      5 Biggest Mistakes Businesses Make in Social Media Marketing (and How to Avoid Them) - ClickZ   View article

      Comment Mentions:   Facebook   Google   SEO

    15. When news gets social and social is news

      View all 4 articles » Explore Emergency Management (Feb 8 2012) Social Media Trends

      When news gets social and social is news
      Here is a guest post on the evolving role of social media on news by Patrice Cloutier, one of the most active and insightful observers of social media and emergency and crisis communication: It's been quite a week. The Facebook IPO made hundreds of instant millionaires, revealing again the growing importance of social media in all our lives. In a way, we've come full circle ... in fact, we've been through many revolutions in the last few months. Another piece of news that caught my attention thi

      5 Tips for a Successful Social Media Crisis Response - PR News Online   View article
      Tip Sheet: 10 Ways to Solidify PR’s Role in Social Strategy - PR News Online   View article

      Comment Mentions:   Reuters

    16. 1-15 of 681 // 1 2 3 4 ... 44 45 46 »