1. Articles from The Home Of Peter Shankman

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    1. Yet Again, the Simplest Things Win in Customer Service

      Explore The Home Of Peter Shankman (Jan 25 2012) Social Media Trends

      Yet Again, the Simplest Things Win in Customer Service I’ve said it before – We’re don’t currently live in a world that regularly expects excellent customer service. In fact, with each passing generation, the customer service bar is actually lowered a bit more. Example: In the 50s, you’d drive into a gas station, and four uniformed attendants would rush over, each handling a different chore, from checking your oil, to pumping your gas, to cleaning your windows, and other basic automobile tasks. It was simply what was done. Can you imagine that? Four guys, waiting for you to drive in, and actually running to service you ... (Read Full Article)

      Mentions:   CNN

    2. How many Inches of Twitter Followers Do You Have?

      Explore The Home Of Peter Shankman (Aug 8 2011)

      I was quoted in a report on All Things Considered this past Thursday, where I suggested that paying for new Twitter followers is about as icky as paying for sex. What I really tried to get across in my interview was this: There are certain things you don’t do in this world: Abuse an animal. [...] (Read Full Article)

    3. Seven Ways for Small Biz To Generate Revenue With Social Media Right Now

      Explore The Home Of Peter Shankman (Apr 26 2011) Social Media Trends

      Seven Ways for Small Biz To Generate Revenue With Social Media Right Now When I speak at conferences catering to small businesses, I usually show up an hour before the conference starts. I check in, but don’t pick up my own badge. Instead, I scan the badges already spread out, and grab someone else’s – usually someone who runs a small business. I’ve been Jon Michelson, Tyrese McHale, [...] (Read Full Article)

      Mentions:   Social Media

    4. I Know More About You Than You Think…

      Explore The Home Of Peter Shankman (Mar 14 2011) Public Relations Industry Trends

      I Know More About You Than You Think… This is a post in the continuing series of How to be Taken Seriously. In this post, we’re going to discuss how the littlest things can tell people so much about you, before you’re even aware they are. Nathan Muir: You just gave her four pieces of personal information for one dubious impersonal fact. 1) [...] (Read Full Article)

      Mentions:   Facebook

    5. What I’ve Learned from 50,000 Facebook Fans

      Explore The Home Of Peter Shankman (Mar 10 2011)

      What I’ve Learned from 50,000 Facebook Fans This week, my Facebook Fan Page broke the 50,000 fan mark. I’m so amazingly humbled and in awe that I could actually post things on a regular basis that my audience actually wants. It blows my mind on a regular basis. Below are the rules I try to follow when interacting with my audience. They’ve [...] (Read Full Article)

      Mentions:   Facebook   SEO