2. Categories

      Trend Stories: Client Coverage, Public Relations Industry Trends, Social Media Trends, Technology

  3. About Corporate Social Responsibility

    Corporate Social Responsibility (CSR) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers, employees, shareholders, communities and the environment in all aspects of their operations. This obligation is seen to extend beyond the statutory obligation to comply with legislation and sees organizations voluntarily taking further steps to improve the quality of life for employees and their families as well as for the local community and society at large.

    The practice of CSR is subject to much debate and criticism. Proponents argue that there is a strong business case for CSR, in that corporations benefit in multiple ways by operating with a perspective broader and longer than their own immediate, short-term profits. Critics argue that CSR distracts from the fundamental economic role of businesses, others argue that it is nothing more than superficial window-dressing, still others argue that it is an attempt to pre-empt the role of governments as a watchdog over powerful multinational corporations.

  5. Quotes about Corporate Social Responsibility

    1. “ When people see brands advertised they implicitly bring to mind abstract meanings. With BMW, for example, people think status and self-enhancement, Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts. ”
      In Can Doing Good Be Bad for Business?
    2. “ While cultural bias is not factored into the survey results, regional differences support previous hypotheses about unique regional perceptions of corporate social responsibility. ”
      In CSR could benefit brands
    3. “ People think that corporate social responsibility is expensive ... and it's not. ”
      In Stressing social responsibility in the workplace

  1. Corporate Social Responsibility

    0 Comments Leave a Comment

    1-8 of 8

    1. Mentioned In 8 Articles

    2. What 4 Global Trends Will Drive 21st Century Investing?

      Explore triplepundit.com (Mar 20 2012) Social Media Trends

      What 4 Global Trends Will Drive 21st Century Investing? ...witter, LinkedIn, and blogs, on top of annual reports, shareholder meetings, shareholder calls, and Corporate Social Responsibility reporting. What 4 Global Trends Will Drive 21st Century Investing? By HIPInvestor | March 20th, 201... (Read Full Article)

      Mentions:   Facebook   S&P   Bill Gates

    3. Why is Communication Such a Big Deal for CSR?

      Explore sustainablebusinessforum.com (Nov 4 2011)

      ...Of course, what makes for "good" communications is not so clear cut. Should companies engage in ... Corporate social responsibility often provokes a lot of debate. But one thing that most people seem to be agreed on is the necessit... (Read Full Article)

      Mentions:   Corporate Social Responsibility

    4. Social Media Means Transparency into Corporate Social Responsibility

      Explore Forbes.com (Oct 31 2011) Social Media Trends

      Social Media Means Transparency into Corporate Social Responsibility ...litical" is voicing your beliefs in a way never before seen in Social Media Means Transparency into Corporate Social Responsibility Todd Wilms Todd Wilms, SAP 1 comments, 1 called-out + Comment now + Comment now Move up Move down P... (Read Full Article)

      Mentions:   Corporate Social Responsibility

    5. The Surprise New Consumers: Corporate Social Responsibility in a Changing World

      Explore huffingtonpost.com (May 17 2011)

      ...ve once been motivated more by image-building and were thus seen as ... The Surprise New Consumers: Corporate Social Responsibility in a Changing World Posted: 05/17/11 10:29 AM ET React Inspiring Greedy Typical Scary Outrageous A... (Read Full Article)

      Mentions:   Corporate Social Responsibility

    6. Starbucks, HandsOn Network Host Global Month of Service

      Explore huffingtonpost.com (Apr 5 2011)

      ...stPartnering with leading corporations, our goal is to take service beyond the traditional views of corporate social responsibility to drive greater scale and results. Together we believe that corporations have an opportunity and a... (Read Full Article)

      Mentions:   Corporate Social Responsibility

    7. What 4 Global Trends Will Drive 21st Century Investing?

      Explore reuters.com (Jan 21 2011) Social Media Trends

      ...witter, LinkedIn, and blogs, on top of annual reports, shareholder meetings, shareholder calls, and Corporate Social Responsibility reporting. In 2009 ... As a society, we often consider natural resources to be boundless but the re... (Read Full Article)

      Mentions:   Facebook   Bill Gates   Corporate Social Responsibility

    8. PR Newswire's Virtual Event Discussed the Growing Importance of Communications and Measurement of Corporate Social ...

      Explore Yahoo! Finance (Jul 22 2010) Social Media Trends

      PR Newswire's Virtual Event Discussed the Growing Importance of Communications and Measurement of Corporate Social ... ...ual Event, "Engage CSR 2010," discussed the growing importance of communications and measurement of Corporate Social Responsibility in today's business environment. Â The virtual event, which took place on June 30, 2010, brought to... (Read Full Article)

      Mentions:   Microsoft   PR Newswire   Corporate Social Responsibility

    9. Matthew Bishop: Is Corporate Social Responsibility Evil?

      Explore huffingtonpost.com (Jul 19 2010)

      ...t constructively would have been far less likely to make basic mistakes like Goldman and BP did. Is Corporate Social Responsibility Evil? What's Your Reaction: digg facebook Twitter stumble reddit del.ico.us Inspiring Greedy Typica... (Read Full Article)

      Mentions:   Washington Post   Corporate Social Responsibility

    10. 1-8 of 8