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  3. About Prsa

    The Public Relations Society of America (PRSA), based in New York City, is the world's largest organization for public relations professionals. The organization has more than 32,000 professional and student members, and is organized into 109 chapters nationwide. There are 20 professional interest sections, along with affinity groups, represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The current CEO is C. Del Galloway.

    Chartered in 1947, PRSA’s primary objectives are to advance the standards of the public relations profession and to provide members with professional development opportunities through continuing education programs, information exchange forums and research projects conducted on the national and local levels.

    PRSA publishes two periodicals for its membership: Public Relations Tactics (a monthly tabloid 1080-6792) and The Public Relations Strategist (a quarterly magazine 1082-9113).

    PRSA also works in tandem with a student/collegiate organization. The Public Relations Student Society of America (PRSSA) has more than 9,000 student members in 284 chapters at colleges and universities throughout the United States.

    PRSA members are also eligible for several annual awards. The highest individual honor is the Gold Anvil Award, which is given to a public relations practitioner and PRSA member who has made significant contributions to the industry. Other awards include the Outstanding Educator Award, Patrick Jackson Award for Distinguished Service to PRSA, Paul M. Lund Public Service Award and the Ferguson Award.

  1. Prsa

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    1-16 of 16

    1. Mentioned In 16 Articles

    2. The agency revolution continues

      Explore prweekus.com (Jan 20 2012) Social Media Trends

      The agency revolution continues ...n Wednesday evening, I also chaired a sellout panel event put on by the Valley's busy branch of the PRSA, featuring senior in-house and agency folk. As you would expect in such a high-tech and forward-loo... (Read Full Article)

      Comment Mentions:   Prsa

    3. Why I'm Betting on PR

      Explore inc.com (Jan 4 2012) Public Relations Industry Trends

      Why I'm Betting on PR ...terms of ROI, just another line item in a rich marketing budget. Things have gotten so bad that the PRSA (Public Relations Society of America) is currently undertaking a "redefinition" of PR. (I'm not kid... (Read Full Article)

      Comment Mentions:   Public Relations Society of America   Prsa   ROI

    4. The Power of Lists and Collected Resources for Social Media Marketing

      Explore ClickZ (Jan 3 2012) Social Media Trends

      The Power of Lists and Collected Resources for Social Media Marketing ...iding search engine optimization and social media PR consulting services to organizations including PRSA, PRWeb, McKesson, and Marketo. Odden's SEO advice is featured in a chapter of "Online Marketing Her... (Read Full Article)

      Comment Mentions:   Prsa

    5. Social Media Connections Between Consumers and Brands That Inspire Sales

      Explore ClickZ (Dec 5 2011) Public Relations Industry Trends , Social Media Trends

      ...iding search engine optimization and social media PR consulting services to organizations including PRSA, PRWeb, McKesson, and Marketo. Odden's SEO advice is featured in a chapter of "Online Marketing Her... (Read Full Article)

      Comment Mentions:   Prsa   ROI

    6. PR Society of America launches effort to define PR

      Explore BtoB Magazine (Nov 22 2011) Public Relations Industry Trends , Social Media Trends

      ...us on the definition and role of public relations. The online campaign is being spearheaded by the PRSA, as well as partners including the Institute for Public Relations, International Association of Bus... (Read Full Article)

      Comment Mentions:   Public Relations Society of America   Prsa

    7. Optimize and Socialize Your Way to Better Business Blogging

      Explore ClickZ (Nov 7 2011) Social Media Trends

      ...iding search engine optimization and social media PR consulting services to organizations including PRSA, PRWeb, McKesson, and Marketo. Odden's SEO advice is featured in a chapter of "Online Marketing Her... (Read Full Article)

      Comment Mentions:   Prsa

    8. Social Media and Content Marketing: A One-Night Stand?

      Explore ClickZ (Sep 12 2011) Social Media Trends

      ...iding search engine optimization and social media PR consulting services to organizations including PRSA, PRWeb, McKesson, and Marketo. Odden's SEO advice is featured in a chapter of "Online Marketing Her... (Read Full Article)

      Comment Mentions:   Prsa

    9. 5 Step Model for a Killer B2B Content Marketing Strategy

      Explore ClickZ (Jun 14 2011) Social Media Trends

      ...iding search engine optimization and social media PR consulting services to organizations including PRSA, PRWeb, McKesson, and Marketo. Odden's SEO advice is featured in a chapter of "Online Marketing Her... (Read Full Article)

      Comment Mentions:   Facebook   Prsa   Mashable

    10. A Social Media Week panel

      Explore prweekus.com (Feb 8 2011) Social Media Trends

      A Social Media Week panel ...th strategy to AOL * FDA approves radiology app for doctors * Attendance grows at the ICR XChange * PRSA speaks out against violence in Egypt * Attack of the whole grains, a General Mills original RELATED... (Read Full Article)

      Comment Mentions:   Facebook   Prsa   AOL

    11. A Social Media Week panel, interviews with Facebook and The Daily

      Explore prweekus.com (Feb 8 2011) Social Media Trends

      A Social Media Week panel, interviews with Facebook and The Daily ...th strategy to AOL * FDA approves radiology app for doctors * Attendance grows at the ICR XChange * PRSA speaks out against violence in Egypt * Attack of the whole grains, a General Mills original RELATED... (Read Full Article)

      Comment Mentions:   Facebook   Prsa   AOL

    12. Huffington to take growth strategy to AOL

      Explore prweekus.com (Feb 7 2011) Social Media Trends

      ...eet More The Cycle * FDA approves radiology app for doctors * Attendance grows at the ICR XChange * PRSA speaks out against violence in Egypt * Attack of the whole grains, a General Mills original * The D... (Read Full Article)

      Comment Mentions:   Facebook   Prsa   Huffington Post

    13. PR News Q and A: Advocacy for Public Relations Tops PRSA Member Concerns, Says Incoming Chair and CEO Fiske

      Explore PR News Online (Dec 13 2010) Public Relations Industry Trends , Social Media Trends

      PR News Q and A: Advocacy for Public Relations Tops PRSA Member Concerns, Says Incoming Chair and CEO Fiske Rosanna Fiske, who takes over as head of PRSA in 2011, discusses what she heard from PR executives on her recent listening tour, the coming agend... (Read Full Article)

      Comment Mentions:   Los Angeles   Prsa   Public Relations

    14. Measurement: What next for measurement?

      Explore prweek.com (Aug 18 2010) Social Media Trends

      ...professional measurement and evaluation bodies - AMEC, Global Alliance, IPR Measurement Commission, PRSA and ICCO - and 190 delegates from the world's top PR agencies and measurement firms agreed to seven... (Read Full Article)

      Comment Mentions:   Facebook   Prsa

    15. Voice for PR: Some Advocacy, Little Formal Lobbying by PR Orgs

      Explore PR News Online (Aug 2 2010) Public Relations Industry Trends , Social Media Trends

      Voice for PR: Some Advocacy, Little Formal Lobbying by PR Orgs ...ms to have peaked eight years ago with the Nike vs. Kasky Supreme Court case, when five PR groups ( PRSA, Public Affairs Council, Institute for PR, Arthur Page Society and the Council of PR Firms) banded ... (Read Full Article)

      Comment Mentions:   Public Relations Society of America   Prsa   Federal Trade Commission

    16. iPressroom Unveils Online Newsroom Marketing Guide for PR, Marketing Professionals

      Explore earthtimes.org (Jul 13 2010) Social Media Trends

      ...by Chris Bechtel, iPressroom president and CEO, and a noted lecturer at UCLA, Loyola Marymount, and PRSA among many others, on digital strategies in the new media age. Bechtel has extensive experience in ... (Read Full Article)

      Comment Mentions:   Los Angeles   Prsa   SEO

    17. Student Communications Agencies Groom Entry-Level Applicants

      Explore PR News Online (Jul 8 2010) Public Relations Industry Trends , Social Media Trends

      ...students in the agency, our own office space, serve 6-8 clients per semester and have won two local PRSA awards for client work. Providing support is where professional agencies and corporations can help.... (Read Full Article)

      Comment Mentions:   Prsa

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