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    1. Mentioned In 45 Articles

    2. 4 Unique Approaches for Measuring Social Media ROI

      Explore ClickZ (Feb 15 2012) Public Relations Industry Trends , Social Media Trends

      4 Unique Approaches for Measuring Social Media ROI ...ttend SES New York March 19-23 to learn the latest in social media marketing, integrated marketing, SEO, PPC, and more. (Read Full Article)

      Comment Mentions:   SEO   PPC

    3. 3 Reasons to Integrate Your Digital Marketing Tactics

      Explore ClickZ (Feb 14 2012) Public Relations Industry Trends , Social Media Trends

      3 Reasons to Integrate Your Digital Marketing Tactics ...our public relations, another your social media, and maybe another your search engine optimization (SEO). Your other option is integration, and this is what most companies should strive for. You should h... (Read Full Article)

      Comment Mentions:   ABC   NBC   Google

    4. Exploring the Hows and Whys of Google+

      Explore NBC Chicago (Feb 9 2012) Social Media Trends

      Exploring the Hows and Whys of Google+ ...ise is managing Gen Y in the workplace, advanced Facebook strategies, LinkedIn strategies, Google+, SEO, local directory optimization, and online marketing. (Read Full Article)

      Comment Mentions:   Facebook   Google   SEO

    5. Visuals: Now a Requirement for Effective PR and Marketing Communications

      Explore MarketWatch (Jan 24 2012) Public Relations Industry Trends , Social Media Trends

      Visuals: Now a Requirement for Effective PR and Marketing Communications ...highlights communications tactics and trends in public relations, investor relations, social media, SEO and content marketing. PR Newswire ( www.prnewswire.com ) is the premier global provider of multime... (Read Full Article)

      Comment Mentions:   SEO   PR Newswire

    6. Digital Marketing in 2012: Predictions From 32 Industry Luminaries

      Explore cmo.com (Jan 5 2012) Client Coverage

      Digital Marketing in 2012: Predictions From 32 Industry Luminaries ...st year’s tablet), and one new medium for content (2012’s answer to the infographic). In addition, SEO will continue to play an even larger role in content creation and distribution. Marketers are con... (Read Full Article)

      Comment Mentions:   Social Media Marketing   SEO   Digital

    7. Beyond Search Engine Marketing

      Explore ClickZ (Dec 21 2011) Social Media Trends

      ...banner ad placements, writing meta tags, cloaking, submitting to directories, and other hot topics. SEO tactics, whether for small business owners or large brands, have always been at the core of SES eve... (Read Full Article)

      Comment Mentions:   Facebook   Google   SEO

    8. Social media doesn't mean you get a ticket to the party

      Explore prweekus.com (Nov 7 2011) Social Media Trends

      Social media doesn't mean you get a ticket to the party ...tool to be used to get the real “meat” out to the masses. I had a client that was so concerned with SEO, it wanted to issue press releases irrelevant to its practice - a big no-no when it comes to PR. It... (Read Full Article)

      Comment Mentions:   SEO

    9. The Changing Face of Lead Generation

      Explore ducttapemarketing.com (Oct 17 2011) Public Relations Industry Trends , Social Media Trends

      The Changing Face of Lead Generation ...l contend that advertising is a primary lead driver when employed correctly, I further believe that SEO, or the ability to be found, and social media, or the ability to create direct engagement, have bec... (Read Full Article)

      Comment Mentions:   SEO   ROI

    10. PR has a big role in joined up marketing, but can it step up?

      Explore Econsultancy (Oct 6 2011) Social Media Trends

      PR has a big role in joined up marketing, but can it step up? ...ing fairly standard advice. I expect knowledge of less obvious, but equally important, tactics like SEO is even lower. This suggests that internal training too isn’t what it should be. In this online wor... (Read Full Article)

      Comment Mentions:   SEO

    11. Social Media + Search Marketing + Online Media = Success

      Explore ClickZ (Sep 27 2011) Social Media Trends

      ... social media marketing program can yield much better and long-lasting success if it's blended with SEO and some paid ads. Often the success of social is realized via search when all the content that a c... (Read Full Article)

      Comment Mentions:   Facebook   Google   SEO

    12. The 7Ms of Integrated Marketing

      Explore ClickZ (Sep 8 2011) Social Media Trends

      The 7Ms of Integrated Marketing ... TotalGym, Overstock.com, TigerDirect, LeoSchachter Diamonds, and others. She excels in formulating SEO, conversion, social marketing, and value-creation strategies. This breadth allows her to avoid subt... (Read Full Article)

      Comment Mentions:   Facebook   SEO

    13. 6 Questions on Social Media with Bill Corbett Jr.

      Explore Business 2 Community (Aug 18 2011) Public Relations Industry Trends , Social Media Trends

      6 Questions on Social Media with Bill Corbett Jr. ...s out by using a variety of vehicles. Traditional media, social media, direct marketing, websites, SEO, in-person networking and speaking are all still viable vehicles. But which vehicle to use depends... (Read Full Article)

      Comment Mentions:   Facebook   Associated Press   SEO

    14. Twitter for business: the experts' view

      Explore Econsultancy (Aug 8 2011) Social Media Trends

      Twitter for business: the experts' view ...ce, audience engagement, employee engagement, media relations, recruitment, research & development, SEO benefits, you name it What advice do you have for organisations that are starting out on Twitter? K... (Read Full Article)

      Comment Mentions:   SEO

    15. Social PR Fashion Statements: What’s In, Out and Trending

      Explore searchenginewatch.com (Jul 20 2011) Social Media Trends

      Social PR Fashion Statements: What’s In, Out and Trending ...#socialchat and #journchat give Social PR pros a chance to tweet and mingle with journalists, PR, SEO and social media experts in one fluid hour. Sarah Evans #journchat kicks off Mondays at 8 p.m. ET a... (Read Full Article)

      Comment Mentions:   Facebook   Google   SEO

    16. The True Role of Content Marketing

      Explore pr-squared.com (Jul 18 2011)

      The True Role of Content Marketing ... sites (e.g., Slideshare, YouTube, online media coverage), if the content is properly optimized for SEO; is a multimedia asset that attracts the Google spiders; and is likely to enjoy a static existence ... (Read Full Article)

      Comment Mentions:   Google   SEO   Ann Handley

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